INR 7,000 for non-members, click to register
INR 4,500 for British Council library members
If you’re looking to advance your career in 2023 and become adept at communicating, attending this course with the British Council is a great place to start.
The art of telling a story is timeless. As a working professional, if you want to engage audiences, communicate your messages more effectively, inspire and influence others to take a desired action, the course on ‘Storytelling at the workplace: Communicating with impact’ contains the insights and skills you need.
This six-part digital course will help you discover how to plan and structure a story and practice delivering it to a group. You will explore ways to approach storytelling strategically to communicate, influence, present and collaborate in your own authentic and engaging style to connect to an audience.
Overview
Humans have always told stories and they're a vital part of our daily communication. The best part is that we are all storytellers. But how can storytelling be used as a powerful tool in business communication?
Storytelling today is a strong business skill and when implemented effectively, it can boost a business in a number of ways, such as employer branding, improving customer loyalty, creating a strong marketing strategy, problem solving leadership communication and so on. Corporate Storytelling requires creativity, vision, skill, and practice. Join this workshop series to understand the skill of persuasive business storytelling and learn the process of achieving mastery by crafting your own stories through individual, pair and group work.
Learning Journey Map:
Modules |
Key Learning Outcomes |
Date and Time |
Module 1 - What is Corporate Storytelling? |
|
Saturday 10 June 11.00 a.m. to 1.00 p.m. |
Module 2 - Strategies for Storytelling |
|
Sunday 11 June 11.00 a.m. to 1.00 p.m. |
Module 3 - Techniques and Templates For Corporate Storytelling |
|
Saturday 17 June 11.00 a.m. to 1.00 p.m. |
Module 4 - Types of Storytelling |
|
Sunday 18 June 11.00 a.m. to 1.00 p.m. |
Module 5 - Designing a Business Story with Impact |
|
Saturday 24 June 11.00 a.m. to 1.00 p.m. |
Module 6 - Power of Storytelling with Data |
|
Sunday 25 June 11.00 a.m. to 1.00 p.m. |
Participants will receive a digital certificate on successful completion of the course.
For group discounts (five or more participants), please write to shuvadeep.sengupta@britishcouncil.org or call the number 9830381023 from Monday to Saturday between 10.00 a.m. to 5.00 p.m.